InklingsInsight

Book Name: The Chanakya Playbook: Ancient Wisdom for the Modern Entrepreneur  Author: Abhiraj Gupta Publication: Rupa Genre: Non-Fiction (Business) The Chanakya Playbook by Abhiraj Gupta bridges the gap between the timeless wisdom of the Arthashastra and modern corporate realities. It portrays how principles relevant in ancient India can still be implemented in today’s corporate culture, where everyone is constantly chasing something new that captures the market, often without much thought. The book talks about three transformative pillars needed for companies and brands to sustain in a competitive and trend-driven market: Internal Mastery: It covers the importance of self-discipline, foresight, and ethical grounding. Structural Resilience: It unfolds the Saptanga framework for organizational strength. Strategic Agility: It focuses on the art of intellectual inquiry. Review When I first saw this book, I thought it might be like other self-help books written long ago and not...

Book Name: Buildit - Building Blinkit In An Evolving India Author: Albinder Singh Dhindsa Publication: HarperCollins (Harper Business) Genre: Non-Fiction (Business) Build It: Building Blinkit in an Evolving India by Albinder Singh Dhindsa, the one behind this e-commerce giant, the one who made our lives easy and brought groceries to our phones delivered within minutes, is not a guide or a step-by-step structure to build a brand or become an entrepreneur. Rather, it is the making of the brand itself, Blinkit. How it transitioned from Grofers to Blinkit is what readers will explore in this book through the lens of the founder, who has not only been on the business side but also experienced the consumer front when he noticed one day how his mother had been using his own brand for her daily needs at her fingertips. Review “They left not because we were failing, but because they didn’t believe we could succeed.” This statement by Albinder shows how he tried to dig into the delivery par...

Book Name: The Start-up Founder’s Guide to Digital Marketing Author: Pramod Maloo Publication: Harper Business Genre: Non-Fiction (Marketing, Management) For many start-up founders, digital marketing feels overwhelming, expensive, or meant only for experts. The Start-up Founder’s Guide To Digital Marketing by Pramod Maloo is a structured, step-by-step manual for start-up founders to understand digital marketing in a nutshell, starting from scratch. Review Most often, founders find it difficult to navigate the challenges that come with not being able to make effective use of digital marketing to expand their brand, product, or business. This book acts as a tool to empower entrepreneurs to handle digital marketing on their own. The book is divided into three sections: - Learn the Game - Play the Game - Slay the Game It is thoughtful of the author to craft these sections, as running a business is like a game with multiple levels. First, the gamer learns the game, then plays it, and...